Major Lazer’s third album spawned the worldwide hits “Lean On” feat. MØ & DJ Snake and “Powerful” feat. Tarrus Riley & Ellie Goulding. I was in charge of the art direction of this project, including the album and single art. We decided to do an artwork for every song on the album including remixes and extra tracks in the expanded editions, which produced a body of work that hints at the expansive universe of Major Lazer.
I designed the “World Peace” logo for this campaign, which becomes the symbol that runs through all the visuals, including live visuals, banners, flags, and merch
Major Lazer also has a very active social media presence. So part of my role is to produce all the graphics and illustration that feed into their social media posts, i.e. Instagram, Facebook, Snapchat, etc.
I also produced every tour and show poster during this campaign
I also produced “photos” for their Mixmag front cover feature and article